Fitney

The Challenge

What we needed to solve

Tap. Scroll. Select. Confirm. Repeat forty times to log a single session. That's the UX of most workout apps—so tedious that people default to their notes app and fill in the tracker later (or never). Meanwhile, the queer community had no fitness coach that actually spoke their language. Generic bro-science apps weren't cutting it.

The Solution

How we approached it

• Conversational workout logging—type what you did in plain language, AI parses the rest
• Sassy AI coach powered by Anthropic that adapts plans to your goals, energy, and schedule
• SwiftUI iOS app designed around speed—log a full session in seconds, not minutes
• FastAPI backend on Google Cloud Platform handling plan generation and session history
• Serverless architecture that scales with actual users, not projected peaks

The Results

What we achieved

• Workout logging reduced from dozens of taps to a single message
• AI coach that sounds like a friend, not a textbook—built for the queer community first
• Adaptive plans that account for missed days and shifting goals without guilt-tripping
• Infrastructure costs tied to real usage—no over-provisioning while the user base grows